by eSage Group | Mar 26, 2018 | Advanced Analytics, Data Driven Organization, Marketing Analytics
We are excited to announce the next 2 months of Seattle Marketing Analytics Meetups. On April 17th, we have Gavin Warrener, Director of Digital and Demand Generation at T-Mobile, presenting Building a Data Oriented Marketing Team. In his presentation, Gavin will...
by eSage Group | Mar 6, 2018 | Advanced Analytics, Big Data
Steve Fox, Principal Software Engineering Manager at Microsoft, will walk through Microsoft’s experience in predictive sports analytics using machine learning built on Microsoft’s Sports Performance Platform. He will discuss predicting injury and overall...
by eSage Group | Feb 25, 2018 | Advanced Analytics, Data Driven Organization
Building a Better Data Driven Organization Marketing organizations today know they need to implement data driven decision-making processes to drive greater ROI in their sales and marketing investments, improve customer engagement and optimize overall growth and...
by eSage Group | Feb 14, 2018 | Advanced Analytics, Big Data, Marketing Analytics, Media and Entertainment
Consumers don’t just control what content they watch. They control when they watch it, on which screen, and at which viewing location. Whether they consume on-demand or live, alone or together, over time or binged, more viewers are moving seamlessly across time,...
by eSage Group | Feb 2, 2018 | Advanced Analytics, Marketing Analytics, Meetup
Preparing For Data Driven Success in 2018 and Beyond Rusty Rahmer, DAA President Elect and Head of Enterprise Digital Integration and Analytics at The Vanguard Group, will share his perspective on the trends and trajectory of our digital analytics industry, the...